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Feels like down. Unique synthetic “clusters” collectively form a premium fill with an exceptional loft and recovery performance. These small, silky plumes are soft to the touch, recover and regain loft like down.
Uses 100% recycled material. Sustainability shouldn't compromise luxury, which is why PrimaLoft® Renew was developed, the most sustainable fill we've ever crafted. Enables fibers to return to materials found in nature, making it ready for the future of circularity.
Improved to be more eco-friendly using high-quality 100% post-consumer recycled materials. Recycled insulation designed to provide high loft, warmth, and recovery similar to down. PrimaLoft® Signature fiber is made from ocean-bound bottles salvaged from landfills.
We believe performance doesn't need to come at the expense of the planet. PrimaLoft engineers are relentlessly exploring how to innovate for the earth – from circular-enabled products made from recycled plastic, to renewable manufacturing technology that reduces carbon emissions, to materials designed to return to nature.
You won't feel these innovations. But the planet will.
Plastic bottles are salvaged from landfills
The bottles are cleaned, shredded & melted into chips
The chips are transformed into fibers
